Nascent Insights & Advisory

Victoria Hodge

Founder, Nascent Insights & Advisory

Insight and strategy for growing health & wellness brands.

I bring twenty years of consumer insight from global FMCG and consumer healthcare to growth-stage health and wellness brands.

Twenty years in consumer insight

Mars · Kantar · Kao · Kenvue

Associate Director, Insights – Global Women's Health

Kenvue (formerly Johnson & Johnson Consumer Health)

MSc Biochemical Engineering

A scientific foundation for evidence-led work

Specialist focus

Menopause & women's health

A fast-growing category where empathy, evidence and credibility matter. I help businesses find the right opportunity without overpromising.

“Every time a brand overpromises and underdelivers, women get more cynical.”
Victoria Hodge

$600bn

projected global menopause category value by 2030

Source: BeautyMatter, 'Menopause 2.0' (2026)

87%

of menopausal women feel let down by the brands and retailers they trust

Source: Worldpanel by Numerator / GenM

Explore menopause & women's health

About me

Senior insight experience, now focused on growth-stage businesses.

I bring together scientific rigour, commercial perspective and a deep interest in health and wellness. My advice is independent, practical and grounded in how people really think and choose.

More about me

Growing a health or wellness brand? Let's talk.